Posts Tagged ‘Time And Money’

Web Traffic Explained

Web traffic

Web traffic generation seem to be one of the hardest parts of online marketing for most website owners. Perhaps it’s the idea of having to find people to come and look at your site, or using the various platforms to encourage more traffic that scares people into inactivity. To be honest, I don’t know.

What I do know is how to generate a flood of traffic to just about any website with very little out-of-pocket expenses.

The idea of this blog post is to show you exactly how to do this, so when you are done reading it you have a powerful traffic generation resource at hand, one that can be used time and time again.

Before we dig into the various web traffic generation options, I wanted to tell you that the information within this post is by no means exhausting. With the ever-changing Internet, something new and better could appear out of nowhere tomorrow. Therefore I suggest you keep your eye on the ball by staying connected with the hot new inventions online. You can do this with the help of forums and social networking sites.

What’s All the Fuss About Web Traffic?

I’m glad you asked. It’s simple really. Without web traffic your site would digitally rot and never earn you a penny of income. Some people might not be bothered about the lack of income on their website, but from where I’m standing, it makes sense to be rewarded for your work. Wouldn’t you agree?

The whole purpose of launching a blog, or website is to get something in return. Usually that something is cash. Why else would you want to spend hours of your time writing articles and blog posts if not to earn a little money in return? There is nothing unjust in wanting to do this. But for it to happen, you need web traffic, and a lot of it. This is what this post is about. To show you that anyone can increase their bottom line once they generate a steady stream of visitors to their site.

Business Essentials

If you are a business owner you have no doubt spent a lot of time and money figuring out how to market your business. You have probably spent more hours then you care to count on things like advertising, and contacting salespeople from the local newspaper, radio station, television station, and Billboard Company. The reason you did this is to figure out which type of marketing is going to be the most cost-effective.

Thanks to the Internet you can now reach millions of people with your product, or service, rather than be limited to your local market.

Regardless whether you own a brick & mortar business, or an online business, you need web traffic to convert readers to buyers.

Quality Comes First

When potential customers are in need of products and services they no longer flip through the phone book, instead they do a web search. That search will bring up a list of websites that have been ranked by their preferred search engine. The rankings are based on a few factors, including the quality of the information on the website and the amount of web traffic each site has generated. Sites with good information and high web traffic levels are ranked first. As you can imagine, it is those first few websites that get the most business.

Web surfers are easily convinced that the top ranking sites in Google, Yahoo, Bing, or their preferred search engine are probably trustworthy. As such, they are more likely to click through and then go on to give them their business. That is why it is so important to understand web traffic, and to do the necessary work to drive your site to the top of the search list. Just as you want your business to be at the top of people’s minds you need your website to be at the top of the search engines.

Therefore the first step in generating traffic is to make sure your website contains only quality information, and not mass-produced PLR articles, auto-generated blog posts, or stolen (ripped) blog posts from other sources. While you can quickly outrank the original owners with stolen (duplicate) content, long term you will fare much better by sticking to original quality content.

By spending some time to get the framework right, you will see way better results once you shift to the next step – driving targeted traffic


How to Get Insane Web Traffic

There are countless ways to direct web traffic to your site. It’s not a matter of simply advertising your website and hoping that people visit it. In order to apply the following steps successfully you should come up with a plan. A plan will help you keep track of what has been done, and what needs to be done. Unless you work the plan, nothing will change, so please keep this in mind.

Measure!

Before you implement any web traffic harnessing activities, make sure to install a good tracking code to your site. I recommend you use Google Analytics, or Statcounter. Both are free and with a bit of trial and error you’ll soon get the hang of them.

People who fail to measure their web traffic will never be able to tell which of their methods work. You might as well stop right there if you are among them. Unless you track your activities, how will you know which of them are successful, and which are not?

Get the point?

Web Traffic Bomb # 1 Search Engine Optimization

SEO is king! Optimizing your website for search engine spiders is your meal ticket to driving insane traffic to your site. Since this eBook is about traffic generation and not “a how to course on SEO” I suggest you pick up a good eBook on the topic to learn all you can.

I suggest you optimize your website for your niche with as many keywords as you care to rank for. Organic search engine web traffic is free once the hits are starting to flow. You do the hard work of SEO once, build links until you rank for the keyword, and then tweak the rankings here and there if need be to keep them stable. Combined with the marketing methods below you should see a sharp increase in web traffic to your site.

Traffic Bomb # 2 Video

Video marketing is one of the best ways to generate a large amount of web traffic to any website. If you are using a PC you can create your own videos in under one hour with the help of Windows Movie Maker. Mac users can do the same on iMovie.

Once your video is acceptable for publication you can upload it to the popular video hosting sites such as YouTube, Yahoo Video, Vimeo, Viddler and many more.

Rock Your Video Marketing with Automation Tools:

Instead of busting your butt trying to upload a new video to the countless video hosting sites each day, you can use simple tools like TubeMogul. TubeMogul is free.

In Internet marketing circles the undisputed tool for video marketing is Traffic Geyser. Unfortunately TG is only for hard-core video marketers because you have to reach deep into your pockets to buy this program. You can try the program for free for 30 days; after the free trial ends you pay $97/month.

To be honest, I think that using TubeMogul is enough. We could argue about this all you want, but in the end it’s the conversions that count. If TubeMogul brings you readers that lead to buyers, then who cares? The best way to find out is by testing both. Remember to measure your traffic though if you want to know what works, and what doesn’t.

Sneaky Tricks of the Pros

There is one super-sneaky trick Internet marketing pros use to add rocket fuel to their video rankings – it’s about time you found out.

Introducing: Tube Views Services

Tube Views Services are your weapon when it comes to pushing your videos to the most viewed section on sites like YouTube. Doing this will be like creating a snowball that just gets bigger and bigger in the process. Before you venture down that road you need to understand that using these services can get you banned from YouTube. Stick with reputable service providers to start with and then make sure you know what goes on before you click the buy views now button.

Video marketing pros have used this method for some time now. The object of this method is to buy cheap Tube views from the above mentioned services in order to get your video ranked among the most viewed in your niche. You can buy views for the following sections:

  • Favorites
  • Channel Views
  • Video Views
  • Subscribers
  • Video Ratings
  • Comments

What this does is create interest first, then results in real traffic, from people who go there to find interesting videos. If your video is good, it will rock to the top of the most popular section in no time, driving a mass of people, and web traffic to your site.

Incoming search terms:

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